Honesty
Real numbers, verified sources, and straight answers to hard questions.
About
An old material, engineered for the way we need to live now.
Straw has sheltered people for millennia. What's new is the engineering around it — compression, timber framing, breathable finishes, and rooftop energy — that turns a humble by-product into a high-performance, net-positive home.
The heritage
A proven idea, nearly a century old.
Compressed straw board was invented in Sweden in 1935, using heat and pressure with straw's own binding resins — no glue required. The technology was industrialised in the UK from 1945, and validated in 1946 by the Building Research Station for durability, strength, fire, sound, and moisture. It was never a fad; it was engineering ahead of its time.
The philosophy
Sell the truth, not the hype.
We'd rather show you a fire test than promise you safety, and give you a real energy figure than a slogan. Trust is what makes a home worth building — so every claim on this site is either a verified figure from our projects or an honestly-labelled industry benchmark. It's also why most of the families we build for arrive through someone who already lives in one: the best introduction is a neighbour's front door.
A net-positive home is the physical version of income that arrives while you sleep — it produces energy, and value, around the clock.
What we stand for
Performance
Passive-house-grade comfort with energy independence built in.
Stewardship
Renewable materials that store carbon and homes that give back to the grid.
Our story
[Your company story] — who you are, where you build, how many homes you've delivered, and what you believe. Add your team, your supplier, and your track record here.